Tag: retail

*I work at Target. You know, the store. And I’ve worked at Target for the past ten years, on and off. During my experience at Target I’ve learned so many different things about the store, about people who work there, about people who shop there, and how it is so much different from all the other retail stores out there. We aren’t employees; we are all team members. And we don’t serve customers; we serve guests. The biggest difference is the culture, the language, and the atmosphere of the store, which I’ve expounded about in this series. It’s all about Keeping it Brand.

I told someone about the coupon faeries the other day at work, and they looked at me like I had just grown three additional heads. Then a new team member asked me to help her with a guest who needed to find something. Later on that same day I had a rousing discussion about the new signing we had gotten in to highlight the summer experience (even though we’re setting Back to School within the next couple of weeks). Those are the discussions I love to have, with guests, with fellow (and female) team members, and with other people about the experiences I have. Continue reading “Keeping it Brand, Part 10”